Upcoming Repaints
Upcoming Repaints
(23 Jan 2024, 7:54 pm)L469 YVK Unless the 'SuperShuttle' base livery will be the new corporate base livery going forward? Actually looks pretty smart, simple and could absorb up most brands. Keeping some form of a 'sub-brand' whilst retaining a recognisable corporate livery.
(23 Jan 2024, 7:54 pm)L469 YVK Unless the 'SuperShuttle' base livery will be the new corporate base livery going forward? Actually looks pretty smart, simple and could absorb up most brands. Keeping some form of a 'sub-brand' whilst retaining a recognisable corporate livery.
(23 Jan 2024, 9:35 pm)ne14ne1 No it’s not. Where you getting this from?
(23 Jan 2024, 9:35 pm)ne14ne1 It gets worse:
https://x.com/garyhunter91/status/1749847481590915077?s=46&t=tPuGEygnn6BhKgNFiA4yAw
Why would you paint up 3 modern buses to look old.
Surely we want to attract passengers to bus travel and chance perceptions.
There’s already a B9 knocking around in some old fashioned heritage livery. Do they really need 4 retro liveries?
Simply to excite a handful of spotters?
(23 Jan 2024, 9:35 pm)ne14ne1 It gets worse:
https://x.com/garyhunter91/status/1749847481590915077?s=46&t=tPuGEygnn6BhKgNFiA4yAw
Why would you paint up 3 modern buses to look old.
Surely we want to attract passengers to bus travel and chance perceptions.
There’s already a B9 knocking around in some old fashioned heritage livery. Do they really need 4 retro liveries?
Simply to excite a handful of spotters?
(23 Jan 2024, 9:35 pm)ne14ne1 No it’s not. Where you getting this from?As a base livery though.....it would work well with careful sub-branding compared to the current corporate livery when GNE tried the '49'
It gets worse:
https://x.com/garyhunter91/status/1749847481590915077?s=46&t=tPuGEygnn6BhKgNFiA4yAw
Why would you paint up 3 modern buses to look old.
Surely we want to attract passengers to bus travel and chance perceptions.
There’s already a B9 knocking around in some old fashioned heritage livery. Do they really need 4 retro liveries?
Simply to excite a handful of spotters?
(23 Jan 2024, 9:35 pm)ne14ne1 No it’s not. Where you getting this from?As a base livery though.....it would work well with careful sub-branding compared to the current corporate livery when GNE tried the '49'
It gets worse:
https://x.com/garyhunter91/status/1749847481590915077?s=46&t=tPuGEygnn6BhKgNFiA4yAw
Why would you paint up 3 modern buses to look old.
Surely we want to attract passengers to bus travel and chance perceptions.
There’s already a B9 knocking around in some old fashioned heritage livery. Do they really need 4 retro liveries?
Simply to excite a handful of spotters?
Crikey, this repaint has shown the worst habits of this forum.
A bus that needed a repaint regardless has had so in an on-brand and cost effective manor. In doing so, a core route with a legacy of branding has been returned to the status-quo as per the past almost 40 years.
Yes, Go North East has suffered an almighty fall from grace by its own actions, but this specific thing really seems like a job well done.
Arriva has a schizophrenic corporate identity with multiple brands in tatters, often wrongly defended as ‘defunct’ by those who haven’t grasped that word’s meaning. Stagecoach at their best has a new livery which is washed out and anonymous within weeks and at their worst operate MANviros in Hartlepool and elsewhere which appear to have been dragged out from a field.
Innovation in the bus industry is near enough dead, bar perhaps electric propulsion heavily subsidised. By the end of the decade most metropolitan areas will have franchising systems well under way and we’ll miss these hayclon days of creativity, though at least we might have a better service to console us.
(23 Jan 2024, 10:24 pm)James101 Crikey, this repaint has shown the worst habits of this forum.
A bus that needed a repaint regardless has had so in an on-brand and cost effective manor. In doing so, a core route with a legacy of branding has been returned to the status-quo as per the past almost 40 years.
Yes, Go North East has suffered an almighty fall from grace by its own actions, but this specific thing really seems like a job well done.
Arriva has a schizophrenic corporate identity with multiple brands in tatters, often wrongly defended as ‘defunct’ by those who haven’t grasped that word’s meaning. Stagecoach at their best has a new livery which is washed out and anonymous within weeks and at their worst operate MANviros in Hartlepool and elsewhere which appear to have been dragged out from a field.
Innovation in the bus industry is near enough dead, bar perhaps electric propulsion heavily subsidised. By the end of the decade most metropolitan areas will have franchising systems well under way and we’ll miss these hayclon days of creativity, though at least we might have a better service to console us.
(23 Jan 2024, 10:24 pm)James101 Crikey, this repaint has shown the worst habits of this forum.
A bus that needed a repaint regardless has had so in an on-brand and cost effective manor. In doing so, a core route with a legacy of branding has been returned to the status-quo as per the past almost 40 years.
Yes, Go North East has suffered an almighty fall from grace by its own actions, but this specific thing really seems like a job well done.
Arriva has a schizophrenic corporate identity with multiple brands in tatters, often wrongly defended as ‘defunct’ by those who haven’t grasped that word’s meaning. Stagecoach at their best has a new livery which is washed out and anonymous within weeks and at their worst operate MANviros in Hartlepool and elsewhere which appear to have been dragged out from a field.
Innovation in the bus industry is near enough dead, bar perhaps electric propulsion heavily subsidised. By the end of the decade most metropolitan areas will have franchising systems well under way and we’ll miss these hayclon days of creativity, though at least we might have a better service to console us.
Could someone, with knowledge of the subject, please explain how it's more cost-effective to paint a bus in 3 or 4 colours versus 1 colour?
I've seen at least three posters mention this now, but my limited knowledge tells me that's incorrect? Is it not a process/re-masking per colour, given you can't paint on top of or alongside wet paint?
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(24 Jan 2024, 12:28 am)Adrian Could someone, with knowledge of the subject, please explain how it's more cost-effective to paint a bus in 3 or 4 colours versus 1 colour?
I've seen at least three posters mention this now, but my limited knowledge tells me that's incorrect? Is it not a process/re-masking per colour, given you can't paint on top of or alongside wet paint?
Sent from my SM-S916B using Tapatalk
(24 Jan 2024, 12:28 am)Adrian Could someone, with knowledge of the subject, please explain how it's more cost-effective to paint a bus in 3 or 4 colours versus 1 colour?
I've seen at least three posters mention this now, but my limited knowledge tells me that's incorrect? Is it not a process/re-masking per colour, given you can't paint on top of or alongside wet paint?
Sent from my SM-S916B using Tapatalk
(23 Jan 2024, 11:46 pm)mb134 The repaint isn't in the recent "roadstripe" style so I'm struggling to see how it is on-brand. In terms of being cost effective, given someone will have been paid to design it then it is quite literally not as cost effective as simply painting it into the 2019 livery - for 99.9% of users they simply could not care less about it being branded.
In terms of your Arriva and Stagecoach points, does every critical discussion surrounding GNE turn into whataboutery?
On your last point, can a rehash of an old livery really be termed "innovation"? Looking to the continent across the cities where I've used buses there is no route branding, simply an easy to understand system with frequent services and good value fares. To me, innovation in the bus industry would be to deliver services which the general public see as reliable and useful, or to deliver better integration between different modes of public transport.
During the peak of MG-era GNE branding, a few folk on here (rightly) questioned the approach of the company. Other people on here told them they were wrong, and pointed to stats from years ago that suggested branding had a positive impact on passenger numbers. Ultimately the world has changed and so new approaches are needed to grow public transport usage, we can't just carry on repeating old ideas when they quite clearly do not work anymore.
(23 Jan 2024, 11:46 pm)mb134 The repaint isn't in the recent "roadstripe" style so I'm struggling to see how it is on-brand. In terms of being cost effective, given someone will have been paid to design it then it is quite literally not as cost effective as simply painting it into the 2019 livery - for 99.9% of users they simply could not care less about it being branded.
In terms of your Arriva and Stagecoach points, does every critical discussion surrounding GNE turn into whataboutery?
On your last point, can a rehash of an old livery really be termed "innovation"? Looking to the continent across the cities where I've used buses there is no route branding, simply an easy to understand system with frequent services and good value fares. To me, innovation in the bus industry would be to deliver services which the general public see as reliable and useful, or to deliver better integration between different modes of public transport.
During the peak of MG-era GNE branding, a few folk on here (rightly) questioned the approach of the company. Other people on here told them they were wrong, and pointed to stats from years ago that suggested branding had a positive impact on passenger numbers. Ultimately the world has changed and so new approaches are needed to grow public transport usage, we can't just carry on repeating old ideas when they quite clearly do not work anymore.
(23 Jan 2024, 5:45 pm)streetdeckfan You know, if it wasn't for that awkward bit of yellow dipping down on the front, I'd say that looked rather smart!
![[Image: Super-Shittle.png]](https://i.ibb.co/cw7Wxhh/Super-Shittle.png)
(23 Jan 2024, 5:45 pm)streetdeckfan You know, if it wasn't for that awkward bit of yellow dipping down on the front, I'd say that looked rather smart!
(24 Jan 2024, 5:09 am)James101 I can only qualify my own post, but my reference to cost effective was in comparison to other branding exercises GNE have been guilty of, perhaps some of the X-lines Streetdecks which rattled through paint jobs.
If we’re agreed fleet livery would require two colours and vinyls and Super Shuttle needs 3(?) colours and vinyls then the marginal cost of this appearing to be designed and executed in-house is really not a big expense. I’m surprised you needed this interpretation explaining.
(24 Jan 2024, 5:09 am)James101 I can only qualify my own post, but my reference to cost effective was in comparison to other branding exercises GNE have been guilty of, perhaps some of the X-lines Streetdecks which rattled through paint jobs.
If we’re agreed fleet livery would require two colours and vinyls and Super Shuttle needs 3(?) colours and vinyls then the marginal cost of this appearing to be designed and executed in-house is really not a big expense. I’m surprised you needed this interpretation explaining.
(24 Jan 2024, 10:38 am)Adrian I'm not sure where the element of surprise comes from? If there's a suggestion that something is cost-effective, I think it's perfectly reasonable to query the rationale of the statement.
It may not come with the costs of an agency to design a livery for you, but you're still utilising staff time in design, prep and paint. With your example of fleet livery (red, blue plus road stripes vinyl), then prep and paint of this is almost double (red, blue, white, yellow(?), plus Super Shuttle vinyls). Plus, has this not been repainted elsewhere, prior to coming back to the North East, only to be painted a different shade of blue? One of the same batch in a very similar livery here: https://www.flickr.com/photos/62607125@N08/53463646194/.
All of this comes at a cost to the business, and as I've posted earlier, with no tangible record of results on this particular service.
(24 Jan 2024, 10:38 am)Adrian I'm not sure where the element of surprise comes from? If there's a suggestion that something is cost-effective, I think it's perfectly reasonable to query the rationale of the statement.
It may not come with the costs of an agency to design a livery for you, but you're still utilising staff time in design, prep and paint. With your example of fleet livery (red, blue plus road stripes vinyl), then prep and paint of this is almost double (red, blue, white, yellow(?), plus Super Shuttle vinyls). Plus, has this not been repainted elsewhere, prior to coming back to the North East, only to be painted a different shade of blue? One of the same batch in a very similar livery here: https://www.flickr.com/photos/62607125@N08/53463646194/.
All of this comes at a cost to the business, and as I've posted earlier, with no tangible record of results on this particular service.
(24 Jan 2024, 11:11 am)DeltaMan I think it's just a shame that GNE clearly have a talented internal designer after years of spending untold thousands on an external agency, for not much benefit
(24 Jan 2024, 9:40 pm)busmanT "years of spending untold thousands" was under the previous (2018-2022) MD of course.
(24 Jan 2024, 9:40 pm)busmanT "years of spending untold thousands" was under the previous (2018-2022) MD of course.
(24 Jan 2024, 9:40 pm)busmanT "years of spending untold thousands" was under the previous (2018-2022) MD of course.And the Huntly era. We know from TfL FoI requests how much these rebrand excercises cost and the London ones are awful!
(24 Jan 2024, 9:40 pm)busmanT "years of spending untold thousands" was under the previous (2018-2022) MD of course.As much as you may dislike Martijn Gilbert (personally and/or professionall), other MDs were just as guilty of throwing paint around just for the sake of it. Branding the 69 (and 69A) 'Kingfisher' and 'Pulse' immediately springs to mind, but I'm guessing there are other examples of pointless multiple rebrands to routes not making any money (as evidenced by the fact GNE decided to ditch it leaving the taxpayer to pick up the bill).
(24 Jan 2024, 9:40 pm)busmanT "years of spending untold thousands" was under the previous (2018-2022) MD of course.As much as you may dislike Martijn Gilbert (personally and/or professionall), other MDs were just as guilty of throwing paint around just for the sake of it. Branding the 69 (and 69A) 'Kingfisher' and 'Pulse' immediately springs to mind, but I'm guessing there are other examples of pointless multiple rebrands to routes not making any money (as evidenced by the fact GNE decided to ditch it leaving the taxpayer to pick up the bill).
